OUR STORY

Built in the
produce aisle

Xpired started with a simple observation: grocery stores throw away millions of dollars of perfectly good food every year. We're here to change that.

Fresh produce in grocery store

Our Mission

We believe that no good food should go to waste. Every year, grocery stores in the United States discard $18 billion worth of food—much of it still perfectly edible.

Our mission is to use AI and computer vision to give grocery retailers and consumers the tools they need to reduce waste, save money, and make better decisions about food freshness.

$18B

Annual grocery waste

30%

Produce wasted

10%

Global emissions

Environmental Impact

Food waste is responsible for 10% of global greenhouse gas emissions.

Economic Impact

Average grocery store loses $187,000 annually to produce shrink.

Social Impact

44 million Americans face food insecurity while we waste 30-40% of our food.

OUR JOURNEY

From aisle to AI

2022

The Produce Floor

Lawrence Hua spent 4 months working as a Produce Team Leader at Giant Eagle, watching perfectly good produce get thrown away.

2023

The Pivot

Enrolled at Carnegie Mellon University to study AI and machine learning. Realized computer vision could solve the waste problem.

2024

Building the AI

Collected and labeled 700,000+ produce images, training a dual neural network to identify 130+ SKUs with 99% accuracy.

2025-2026

Validation & Growth

McGinnis Venture Competition Finalist. Pitched to Giant Eagle CEO. 500+ Pittsburgh shoppers saving money weekly.

THE TEAM

Meet the founder

Lawrence Hua

Founder & CEO

Lawrence brings a rare combination of hands-on grocery operations experience and AI/ML technical expertise. After working the produce floor at Giant Eagle, he pursued studies at Carnegie Mellon University, where he developed the AI models that power Xpired.

Giant Eagle Alumni Carnegie Mellon McGinnis Finalist AI/ML Engineer

VALUES

What drives us

Operator-Led

We build what actually works on the floor, not what looks good in a boardroom.

Scientific Rigor

Our AI is trained on real data with real labels. No shortcuts on accuracy.

Partnership First

We succeed when our customers succeed. We're a partner, not just a vendor.

Proudly Built in Pittsburgh

Xpired is headquartered in Pittsburgh, Pennsylvania—the city of bridges, robotics, and reinvention. We're part of the thriving tech ecosystem that includes Carnegie Mellon University and the Pittsburgh Robotics Network.

Location

Pittsburgh, PA

Founded

2024

Backed By

CMU Sandbox

Join our mission

Whether you're a grocery retailer or passionate about food waste, we'd love to hear from you.

Get in Touch